Source: Lider.bg article "Invest Bulgaria Agency Presents Project to Strengthen Bulgaria as a Competitive Investment Destination", based on information provided by the Invest Bulgaria Agency.

The Invest Bulgaria Agency (IBA) has officially presented the project "Strengthening Bulgaria as a Competitive Investment Destination through Support for the Activities of the Invest Bulgaria Agency", aimed at improving the country's investment environment and enhancing its international competitiveness.

The project seeks to reinforce Bulgaria's position as an attractive destination for both foreign and domestic investment by modernising investment services, expanding digital tools, strengthening investment marketing activities and promoting the country more actively on international markets.

Its key activities include the development of sectoral and regional investment profiles, the organisation of international business forums, investment missions and specialised events, as well as strengthening cooperation with public institutions, business organisations and international partners.

A significant focus of the initiative is placed on promoting the investment potential of Bulgaria's regions, encouraging sustainable economic development, innovation and the attraction of new strategic investors.

The project represents another important step towards improving Bulgaria's competitiveness and creating a favourable business environment capable of supporting long-term economic growth.

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